We've had a little bit of good news at this unsettling time. We entered our Sweetree Four Brothers Reserve honey in the Outstanding NZ Food Producer Awards and won a SILVER medal!
These awards celebrate Kiwis who harvest, grow and make food and drinks. All products were judged on quality, taste, consistency, visual appearance, packaging, innovation, point of difference, sustainable practices and story behind the product. We were up against a lot of other products from 'the earth' such as other honeys, spreads, condiments, loaves, crackers, nuts, etc.
Judging this year was made on the following criteria:
Product: Aroma, flavour, consistency, quality, visual appearance, innovation, innovation (75%).
Sustainability: Sustainable business practices in producing the product (15%).
Brand Story / Originality: The story of your brand, how you got here, where you’re going, what makes your product original and demonstrates your passion. Packaging, if applicable, is also considered as part of this score. (10%).
Judges' comments: A very smooth and enjoyable honey. Just delicious.
Sustainable judges feedback: Good environmental story: local honey business with a focus on biodiversity. Good consideration of packaging (glass) and the supply chain. EV for transport. Next steps to progress to goal to become carbon neutral (consideration of energy etc). Impressive work with the council to populate bee population. Work with the community.